AR & VR Mobile App UI/UX Design Services

Service Overview

At ​Visionary Labs, we specialize in crafting cutting-edge augmented reality (AR) and virtual reality (VR) mobile applications that redefine user engagement across industries. Our end-to-end design services blend spatial computing, behavioral psychology, and gamification to create immersive experiences for retail, education, healthcare, real estate, and industrial training. From AR-powered try-on solutions for e-commerce to VR simulations for emergency response training, we deliver apps that captivate users, drive conversions, and future-proof your digital strategy.

​Service Process: A 15-Stage Framework for Spatial Design Excellence

​1. Immersive Use Case Discovery

• ​Stakeholder Workshops: Collaborative sessions to define AR/VR objectives (e.g., virtual showrooms, remote collaboration, interactive learning).
• ​Hardware Compatibility Analysis: Optimizing for target devices (Meta Quest Pro, Apple Vision Pro, Microsoft HoloLens 2) and cross-platform scalability.
• ​Ethical XR Guidelines: Addressing motion sickness risks, privacy in AR data capture, and digital addiction safeguards.

​2. User Research & Spatial Behavior Analysis

• ​Field Studies: Observing users in real-world environments (e.g., retail stores, factories) to map natural interactions with physical objects.
• ​Eye-Tracking & Biometrics: Using Tobii Pro Glasses 3 and Shimmer GSR sensors to measure engagement in VR demos.
• ​Persona Development: Segmenting users by spatial tech proficiency (e.g., "VR Novices," "AR Power Users").

​3. 3D Environment & Asset Design

• ​Photorealistic Modeling: Blender/Maya workflows for lifelike textures, lighting, and physics (e.g., fabric drapery in AR try-ons).
• ​Optimized Polycounts: Ensuring sub-100k polygons per scene for smooth rendering on mobile XR headsets.
• ​Procedural Generation: Houdini scripts for infinite variations of VR training environments (e.g., randomized fire evacuation scenarios).

​4. AR Interface Prototyping

• ​ARKit/ARCore Prototypes: Figma + Adobe Aero flows for markerless AR navigation (e.g., IKEA-style furniture placement).
• ​Occlusion Testing: Ensuring digital objects interact realistically with real-world surfaces (shadows, reflections).
• ​Gesture Libraries: Custom swipe/pinch motions for hands-free AR menus.

​5. VR Interaction Design

• ​Locomotion Systems: Teleportation vs. smooth movement A/B testing to reduce simulator sickness.
• ​Haptic Feedback Integration: Designing UI patterns for Meta Touch Pro controllers and Ultraleap hand tracking.
• ​Spatial Audio Mapping: Dolby Atmos integration for directional sound cues in VR safety drills.

​6. Cross-Platform UI Unification

• ​Adaptive Interfaces: Responsive layouts for AR glasses (limited FOV) vs. VR headsets (360° immersion).
• ​Voice Command Systems: Alexa Custom Assistant integration for voice-driven AR navigation.
• ​Offline-First Design: Local ML inference (TensorFlow Lite) for AR object recognition without cloud latency.

​7. Usability Testing & Iteration

• ​VR Lab Testing: 500+ participants across age groups to quantify immersion levels (via SSQ surveys).
• ​AR Field Trials: Testing outdoor AR navigation under varying lighting/weather conditions.
• ​Heatmap Analysis: Plux.ai for tracking gaze focus in VR industrial training modules.

​8. Performance Optimization

• ​FPS Benchmarking: Guaranteeing 90+ FPS on Snapdragon 8 Gen 2 devices for buttery-smooth AR.
• ​Battery Consumption Rules: Capping AR sessions to 20 minutes on iOS/Android to prevent overheating.
• ​Asset Streaming: 8th Wall workflows for on-demand 3D model loading.

​9. Developer Handoff & SDK Integration

• ​Unity/Unreal Export Kits: Ready-to-code prefabs with AR Foundation/OpenXR annotations.
• ​API Documentation: Postman collections for Niantic Lightship, Vuforia, and Wikitude SDKs.
• ​App Store Compliance: Meeting Oculus Store and Apple App Review guidelines for XR apps.

​10. Launch & Metaverse Readiness

• ​Social XR Features: Designing avatars and spatial chats compatible with Horizon Worlds and VRChat.
• ​NFT Galleries: Web3 integrations for displaying digital collectibles in AR showrooms.
• ​Cross-App Interop: Preparing for future Apple Vision Pro ↔️ Android interoperability.

​11. Post-Launch Analytics & Live Ops

• ​XR Heatmaps: Measuring dwell time on AR product labels or VR training hotspots.
• ​Over-the-Air Updates: Delta updates for 3D assets to avoid full app reinstalls.
• ​User-Generated Content: Moderation tools for AR graffiti/VR world-building communities.

​12. Hardware Partnership Programs

• ​Custom Controller Skins: Co-branded Meta Quest accessories for enterprise clients.
• ​B2B Device Management: MDM solutions for deploying VR headsets across retail chains.

​13. Legacy System Integration

• ​CAD/PLM Compatibility: Autodesk Revit/Unity PiXYZ workflows for AR-assisted manufacturing.
• ​IoT Data Overlays: Real-time sensor data (temperature, pressure) in AR maintenance guides.

​14. Ethical XR Advocacy

• ​Privacy by Design: GDPR-compliant AR facial recognition blurring.
• ​Digital Detox Features: Mandatory breaks in VR gaming apps per PEGI guidelines.

​15. Future-Proofing & R&D

• ​Quantum Rendering Prep: Prototyping light-field displays for holographic AR.
• ​Neural Interface Skunkworks: Exploring EMG-based AR control via CTRL-Labs tech.

​Technologies & Software Stack

• ​3D Modeling: Blender, Maya, Substance Painter, Quixel Megascans.
• ​Game Engines: Unity 2022 LTS, Unreal Engine 5 (Nanite/Lumen), Godot XR.
• ​AR SDKs: ARKit 6, ARCore 10.0, Vuforia 10.12, 8th Wall.
• ​VR SDKs: OpenXR, Oculus Integration, SteamVR, Varjo Base.
• ​Analytics: NVIDIA Omniverse, Plux.ai, XRHealth.
• ​Collaboration: Spatial.io, Microsoft Mesh, EngageVR.
• ​Web3: Decentraland SDK, NFT.storage, MetaMask SDK.

​Localized Pricing & Industry Comparisons

25-40% more cost-effective than XR studios like ​Accenture Interactive** and ​Delight VR:**

Cost Savings Drivers:

• Proprietary AI tools reduce 3D modeling time by 60%.
• Reusable asset libraries from 400+ past projects.
• Hybrid teams with Eastern European developer hubs.

​Case Studies

​Case 1: AR Surgical Navigation System (Switzerland)

Client: A med-tech startup building AR guidance for spinal surgeries.
Challenges:

• Sub-millimeter accuracy required for implant placement.
• Surgeon resistance to headsets in sterile environments.
  Solutions:
• ​HoloLens 2 Custom UI: Hands-free controls via gaze tracking and voice commands.
• ​Real-Time CT Scan Fusion: Overlaying pre-op scans onto patient anatomy with <0.5mm drift.
• ​Sterilization Kits: Antimicrobial Quest Pro face gaskets approved by EU MDR.
  Results:
• 22% faster surgeries, 300+ successful deployments.
• ​CE Mark Class IIa Certification achieved in 8 months.
  Client Quote:
  “Visionary Labs’ AR precision transformed our operating rooms. Their compliance expertise accelerated our path to market.”
  — Dr. Lukas Müller, CTO, OrthoGuide AG

​Case 2: VR Retail Training (USA)

Client: A Fortune 500 retailer upskilling 10,000+ employees for Black Friday.
Solutions:

• ​VR Stress Simulations: Recreating riot-like crowd scenarios in Unreal Engine 5.
• ​AI Coaching Avatars: GPT-4 powered bots providing real-time feedback on customer interactions.
• ​Progress Dashboard: Managers track empathy scores and crisis response times.
  Results:
• 40% reduction in seasonal staff turnover.
• $2.3M saved in shrinkage prevention.
  Client Quote:
  “The VR training cut our onboarding time from 2 weeks to 3 days. Visionary Labs’ behavioral insights were worth every penny.”
  — Rachel Chen, VP of L&D, HomePlus Retail

​Post-Launch Support & Maintenance

• ​Hardware as a Service: Monthly leasing for enterprise VR headsets with 24/7 SLAs.
• ​Content Updates: Seasonal AR campaigns (e.g., Christmas scavenger hunts).
• ​Security Patches: Quarterly updates for vulnerabilities in WebXR frameworks.
• ​Community Management: Discord moderation for user-generated VR worlds.

​Why Choose Visionary Labs?

• ​600+ XR Projects Deployed: Including 12 Apple Design Award winners.
• ​Ethical Leadership: Founding signatory of ​XR Safety Initiative (XRSI).
• ​Future-Proof Tech: Early access to Apple Vision Pro developer kits and Snap Spectacles 5.

Step Into the Spatial Future
Request a free AR/VR feasibility study and receive a 5-minute immersive demo showcasing your concept.